Markestro resources

Markestro Guide

Learn how to set up your brand, connect supported channels, create campaigns, review AI-generated content, use the marketing calendar, and track available performance data.

What is Markestro?

Markestro turns a marketing goal into a campaign plan, written content, visuals, and a schedule for your review. It supports publishing approved content to supported, connected channels and preparing paid ad drafts.

Describe your goal, choose channels, and review the generated strategy and content before approval. Connection status, platform permissions, and content requirements determine what can be published.

Who is Markestro for?

• Solopreneurs who need professional-grade marketing without a full team.
• Growing businesses managing multiple campaigns across channels.
• Marketing teams that want to move faster and spend less time on execution.
• Agencies running campaigns for multiple clients from one dashboard.

Core capabilities

• Complete campaign generation from a single goal statement.
• Content drafts for organic channels and paid ad formats.
• Brand-aware copy and visual generation for each channel format.
• Drag-and-drop marketing calendar and scheduled publishing.
• Available performance data from supported, connected channels.
• Team collaboration with roles and shared access.
• CRM, contact, and email provider integrations.

Getting started

Start a free 14-day trial with one campaign and no credit card required. A short setup process gives Markestro the context it needs to create useful, on-brand campaigns.

1. Create your account and start the free trial.
2. Complete your brand profile with your website URL, industry, target audience, brand colors, and tone of voice. Markestro can scan your website to extract your company description, offerings, and visual style.
3. Open the Connect Channels modal and connect at least one publishing channel.
4. Create your first campaign. Choose a goal, dates, and channels; Markestro handles the rest.

Setup time depends on your brand information and the authorization each channel requires. A more complete brand profile improves the accuracy and consistency of generated campaigns.

Connecting channels

Use Integrations to review supported channels and their setup requirements. Some use an official authorization flow; others require provider configuration. A connection alone does not guarantee permission to publish.

Organic channels

Email, SMS, Instagram, TikTok, LinkedIn, Facebook, X/Twitter, YouTube and Threads.

Paid ad drafts

Prepare content for Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, YouTube Ads, Pinterest Ads, and Reddit Ads. Launching and managing live paid ads is not available yet; launch those drafts separately through the advertising platform.

How to connect a channel

1. Open Connect Channels from the Integrations page or during campaign creation.
2. Select the channel you want to connect and click Connect.
3. Complete the channel's required authorization or provider configuration.
4. Return to Markestro and select the connected channel when you create a campaign.

You can connect, disconnect, and re-authenticate channels at any time without losing existing campaign data.

Creating and reviewing a campaign

A campaign is a coordinated marketing effort with one goal, a defined timeframe, and content published across one or more channels. Start from New Campaign on the Dashboard or Campaigns page.

1. Set your goal. Describe your marketing objective in plain language, such as launching a summer collection or promoting a free webinar to grow your list.
2. Enter your brand details. Add your website, colors, tone of voice, industry, and audience so Markestro can create relevant content.
3. Configure dates and channels. Set campaign start and end dates, then choose any of your connected channels.
4. Review the generated plan. Markestro creates a strategy overview with a messaging framework, audience targeting, channel-specific content, and a posting schedule.
5. Publish with control. Review and approve content for supported, connected publishing channels. Paid ad drafts require a separate launch through the advertising platform.

Campaign allowances vary by plan and are shown below. The number of items in a campaign depends on its duration and supported generation limits; channel-specific content and publishing limits also apply.

AI-generated content

Markestro generates written copy and images for campaigns, plus video on the Grow plan and above. Each item is informed by your brand settings and adapted to the requirements of its channel.

Written copy

Get channel-native copy: tweet-length posts for X/Twitter, long-form captions for LinkedIn, concise subject lines for email, and SMS messages within character limits. Your brand tone and audience description shape every output.

Images and advertising creative

Markestro generates on-brand images for social posts and ads using your brand colors and visual style. Creative is sized for the platform, such as square imagery for Instagram and landscape formats for Facebook ads.

Review and edit before publishing

Every generated item is editable in the campaign detail view. Make changes, save them, or regenerate a specific piece when you want a different angle. Review generated content before publishing; you remain responsible for the final content that goes live.

Marketing calendar

The Marketing Calendar is a visual overview of everything scheduled across your campaigns. Use it as a command center for understanding what is going out, when, and on which channel.

• Day view: see every post scheduled for a specific day, hour by hour.
• Week view: see a full week at a glance, color-coded by channel.
• Month view: understand the big picture across your entire content calendar.

Drag a scheduled post to a new date or time slot to reschedule it. Click any item to preview the content, see its channel, edit or delete it, or open the full campaign detail view.

Analytics

Markestro's Analytics dashboard brings together available performance data from supported, connected channels. Coverage depends on provider permissions and the data those channels supply.

• Email: open rates, click-through rates, unsubscribes, and bounce rates.
• Social media: impressions, engagements, follower growth, and reach per channel.
• Paid ads: available imported metrics, where configured; these do not mean Markestro can launch live ads.
• Campaign-level: aggregate performance across all channels for each campaign.

Compare channels to see where your audience is most engaged. Use performance data to refine channel selection and content strategy, and replicate top-performing content in your next campaign.

Team collaboration

Team collaboration is available on the Team, Team Pro, and Enterprise plans. Invite people to the same Markestro workspace, share campaigns, and give each person the appropriate access level.

• Admin: full access, including billing, team management, and all campaigns.
• Member: can create and manage campaigns and view analytics, but cannot manage billing or team membership.

Invite members from the Team page, change roles, or remove access whenever your team changes.

Integrations

Markestro connects with your existing tools so you can add automated campaign execution without changing your workflow.

• HubSpot: sync contacts, segment audiences, and push campaign data back for lead tracking and deal attribution.
• Salesforce: use CRM contacts and campaign information alongside Markestro execution.
• SendGrid and Resend: deliver email campaigns through reliable email providers.
• Mailchimp: sync existing lists and use Mailchimp as the email delivery engine.

Configure integrations from the Integrations page. You can connect, disconnect, and re-authenticate them at any time.

Plans and pricing

Markestro offers a free 14-day trial and five paid plans. Campaign allowances and collaboration features depend on your plan. Publishing requires supported channels and completed provider setup. Annual billing uses the monthly equivalents shown below.

• Trial: free for 14 days, with one campaign and no credit card required.
• Ignite: A$99/month, or A$79/month billed annually; 3 campaign generations & executions per month.
• Grow: A$199/month, or A$159/month billed annually; 9 campaign generations & executions per month.
• Team: A$249/month, or A$199/month billed annually; 9 campaign generations & executions per month plus collaboration.
• Team Pro: A$499/month, or A$399/month billed annually; 30 campaign generations & executions per month plus collaboration.
• Enterprise: custom pricing for unlimited campaigns, custom integrations, permissions, and priority support.

Upgrade from the Billing page. For Enterprise pricing, contact contact@trymarkestro.com. You can cancel at any time; your plan remains active until the end of the billing period.

Frequently asked questions

Is there a free trial, and do I need a credit card?

Yes. The full 14-day trial includes one campaign, and no credit card is required to start. Add payment details only when you are ready to upgrade.

How many channels can I use in a campaign?

Choose the supported channels for your campaign. Approved content can be published only when the channel connection, permissions, and content requirements are satisfied. Paid ad content is for drafting and review; live paid launch is not available yet.

Are there limits on the number of posts?

Campaign allowances vary by plan and are shown above. The number of items in a campaign depends on its duration and supported generation limits; channel-specific content and publishing limits also apply.

What happens when the trial ends?

Your account is paused and you are prompted to choose a paid plan. Existing campaigns and data remain intact.

What CRM and email providers are supported?

Markestro currently supports HubSpot and Salesforce for CRM sync, plus SendGrid, Resend, and Mailchimp for email delivery. More integrations are added regularly.

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